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Oak Ridge National Laboratory

Manufacturer Market Share of Hybrid Vehicles, 2010

June 6, 2011

From a total of 274,210 hybrid vehicle sales in 2010, over two thirds (69%) were manufactured by the Toyota Motor Company. Ford and Honda together accounted for about a quarter of hybrid vehicle sales while GM and Nissan together sold about 5%. Other manufacturers including Porsche, Mazda, Mercedes and BMW totaled less than 1% of hybrid vehicle sales.

Hybrid Vehicle Market Share by Manufacturer, 2010

Hybrid Vehicle Market Share by Manufacturer, 2010

Manufacturer Market Share of Hybrid Vehicles, 2010

ManufacturerSalesMarket Share
Toyota189,18769.0%
Ford35,49612.9%
Honda33,54712.2%
GM6,7592.5%
Nissan6,7102.4%
Other2,5110.9%
Total274,210100.0%

Note

Other includes Porsche, Mazda, Mercedes and BMW.

Source

U.S. Department of Energy, Alternative Fuels & Advanced Vehicles Data Center, HEV Sales by Model.